by Amy Matthews | Feb 1, 2022 | Blog, In-Power, Mindset |
When a friend describes another person as powerful, do you cringe? Or better yet, want to run and hide? If so, you’re not alone.
Many of us are conflicted with the word “power” because it conjures up a vision of someone who believes “my way or the highway”. You know what I mean when someone wants to control your every move. YUCK. This is the old, patriarchal form of power and its intent is to have power over others. It’s fear-based and frankly, so passé.
The new form of power COMES FROM THE INSIDE OF YOU. It’s collaborative, innovative, and synergistic. It starts with KNOWING WHO YOU ARE by claiming your unique attributes and talents.
In a recent workshop, Your Authentic Brand, I shared how to develop the foundation of who you are – from the inside out. We went on a journey to discover who you are today, not who you were before Covid. Or 5 or 10 years ago.
These are the 6 steps we covered for living from a place of confidence within yourself.
1. You’ll discover your natural strengths and gifts. Having a clear understanding of where you excel is just so important. If you’re a natural leader but don’t lean into that strength, you’re leaving part of your value behind.
2. You’ll define your skills, and what you have learned to do. Think of your skills as tools in your tool kit that you use to perfect and master. Your top skills are those someone would pay you to do.
3. You’ll identify your core values. Core values remain constant no matter what’s happening in your life. If you value integrity you make it a priority even when times get tough.
4. You’ll connect with your passions. Passions are those things that light you up and you get joy and inspiration, like traveling, art, or learning something new.
5. Next, you’ll craft your unique branding messages, which are AUTHENTIC statements about you.
6. Lastly, you’ll look at the intersection of your strengths, skills, and passions to find your SUPERPOWERS!
So what were the results of this workshop?
You’ll feel more comfortable in your own skin. You’ll have a renewed sense of what matters to you, now. You’ll have the clarity and courage to ask for what you want. You’ll feel confident to take action that is aligned with your deepest desires.
This workshop is offered twice a year. If you’d like to be the first to know when it is offered. Download a copy of The Confidence Map and get on my list for weekly inspirations and updates on online workshops.
by Amy Matthews | Jan 27, 2022 | Blog, In-Power, Mindset |
We’ve been conditioned our entire lives to get what we want – whether it be love, approval or success – we have to be, look and act the “right” way.
Think about how often these thoughts pop up in your head. Is my outfit the bomb? Did I say the right thing? Do I look fat? Does he/she/they like me? Did I do enough? Am I enough?
Societal pressure to fit in is EXHAUSTING.
In our world of social media and constant comparison, it’s not easy to know who you are and what you want. Yet, it’s more important than ever. When you scrap “looking good at all costs” and step into who you really are:
You feel more grounded than ever before
You wake up feeling hopeful and on target
Your FOMO no longer runs “the show”
You have more energy for what truly matters
You’re free of the anxiety loop
You have limitless confidence because you know your true worth
To step into your most POWERFUL and FREE version of YOU, join me for the Your Authentic Brand Workshop on February 10th.
Find all the details and sign up right here.
by Amy Matthews | Jan 13, 2022 | Blog, Inspiration, Mindset |
A brand spanking new year! It doesn’t feel like it, yet. With Omicron still raging, we can’t exactly put the petal to the metal. That’s why January is the perfect month to reflect, reevaluate and renew.
Our landscape has literally shifted under our feet the past two years. Many of us still feel wobbly, others are searching for clarity or craving momentum. Here’s the deal. With so much uncertainty still in the air, the #1 thing you can lean on is knowing who you really are.
Authenticity is the cornerstone for creating a fulfilling life. It’s the choice to show up and be REAL. It’s your most powerful asset, always, and a direct path to your success.
I’m offering my Authentic Brand Workshop again in February! I’ll take you on a journey to discover your strengths, skills, passions, values and superpowers. The result? You’ll have more clarity and focus, and feel more confident and comfortable in your own skin. Yep, you’ll be on fire! Stay tuned for details next week.
May 2022 be the year you let go of who you think you’re supposed to be and embrace all of who you are – warts and all.
You attract the right things when you have a sense of who you are. – Amy Poehler
by Amy Matthews | Dec 10, 2021 | Blog, Mindset |
A behavior pattern of mine reared its ugly head this week.
I was sending emails last Friday and received an error that they didn’t go out. I then realized that I wasn’t receiving any either. I called Apple tech support and was told it was an issue with Google. I reached out to Google with no success. Since Bluehost is in the mix, I called them and they said it was an issue with Godaddy. Godaddy said go back to Google.
I was caught in a loop with no end in sight.
This circus went on for a week. Without boring you with deets, I hired two tech experts to help me. Finally it was resolved yesterday – that’s why you’re receiving this email. 🙂
I’d like to think I was calm through it all. Nope, not on your life. I was frustrated. I was worried. I felt helpless. The truth is, my anxiety was off the charts. It was as if the situation was life threatening.
Then it dawned on me.
For 20 years, when a technical snafu happens, whether my computer is pronounced dead, email or another application goes belly up, I become a big hot mess.
Then I realized.
Every single time I’ve had a technical snafu, it always gets fixed. Always.
We all have situations that challenge us. For me, it’s the techie stuff. For others, it’s the stress of the Holidays. Or pent up anxiety before a big presentation. Or someone cuts you off in traffic. Or your partner or friend doesn’t do what he/she has promised. It all boils down to one thing: feeling a lack of control.
And there’s A LOT that’s not in our control these days.
Since this behavior pattern was staring me in the face, I decided to adopt a new attitude I learned from the experts. Stay centered, focused and trust the tech process. And breathe.
Hasta la vista old behavior pattern. Hola to calm, cool and collected.
by Amy Matthews | Nov 30, 2021 | Blog, In-Power, Mindset |
I was talking with a client who is a super successful Business Development guy with unparalleled expertise in his field. Seriously, he’s one of a kind and at the top of his game.
Yet, like many of us, he’s having a hard time staying on task and getting what he wants to get done, done.
In a world of constant change and distractions, how do you stay on course?
You focus on your top priorities. You create boundaries with your schedule and with people. You monitor your thoughts and emotions so they are positive and don’t run on the fear track. You make discipline your mantra.
The truth is, sometimes we can control what’s going on around us, sometimes not. Here are some things you have control over:
👉 You can turn off devices or notifications when you’re working on a deadline
👉 You can create blocks of time on your calendar to get things done
👉 You can respond to texts twice a day – rather than 100
👉 You can minimize time on social media and how often you read/listen to news
👉 You can discipline your thoughts so they are “CAN DO” vs. “CAN NOT”
👉 You can make your goals a priority over those of others – YES you can
The end of the year is fast approaching. It’s up to you to say NO to everyday distractions that get in the way of meeting your goals and getting ‘er done.
by Amy Matthews | Nov 8, 2021 | Blog, Business, Mindset |
It’s been a while since I sent out my newsletter and I’M BACK! I’ve been busy producing a leadership course with Madecraft which is now in post-production.
I’m excited about it and can’t wait to share the finished product with you soon.
One of the first things I talked about in the course is the importance of authenticity. More than ever, the world needs you to be YOU.
It’s easy to prioritize how others perceive us and how we think we need to be over-showing up as our true selves. Because deep down, fears we’ll be judged, not liked, accepted, or even worse, someone may feel sorry for us, rear their ugly head. Especially when we’re wearing our heart on our sleeve.
I get it. It can be scary to put yourself out there and be seen for who you are, warts and all.
I’ve shared a ton about my personal trials and tribulations through the years. I chuckle when people still ask me how I can be so comfortable sharing my deep and darkest moments.
Here’s what I say:
“The things I’ve shared were hard and sometimes felt excruciating at the time. But I worked through them and grew tremendously as a result. Hopefully, by sharing, you’ll feel empowered to show up more authentically.”
We all have fears. Believe me, I have plenty of them. Just don’t let them stop you from expressing your truest and most brilliant version of yourself.
The more you embrace all of who you are, the more successful and happier you’ll be.
